Showing posts with label Media Management. Show all posts
Showing posts with label Media Management. Show all posts

Wednesday, August 11, 2021

IMPACT OF MEDIA MANAGEMENT ON MEDIA CONCEPT

 Introduction

Management is a common activity in human society. Virtually everyone practices management on a daily basis either consciously or unconsciously. From the basic individual and family levels, to large multi-national organizations, management takes place.

Management is a more serious subject in media organizations because of the role media play in our society. To manage media organizations in this age of competition and media proliferations is no doubt a serious business. It requires some uncommon qualities and calls for special duties.