Thursday, October 3, 2019

IMPACT OF DIGITIZATION OF THE BROADCASTING MEDIA IN NIGERIA


INTRODUCTION
1.1       Background to the Study
Television Broadcasting in Nigeria started with the initiative of the first Western Region premier Chief Obafemi Awolowo who on October 31, 1959 launched television broadcasting at Ibadan the headquarters of the region. The Western Region went into partnership with the Overseas Rediffusion Limited. The Western Nigerian Radiovision services limited were created with the responsibility of radio and television broadcasting under one management.

Nigeria as the giant of Africa has to her credit, the first television outfit in Africa, the Western Nigeria Television (WNTV) on NTA Ibadan. The emergence of what is known today as Nigerian Television Authority (NTA) was borne out of the sheer desire to cater for the crying needs of variegated audience in terms of News gathering, packaging and transmission; this became the second oldest station after (WNTV) resuming transmission on 1st October, 1960. The Degree No 24 of 1977 caused all existing television stations in the country to be taken over by the federal government and then led to a change of name to Nigerian Television Authority (NTA).
However, television broadcasting in Nigeria since inception has been transmitting through analogue television which use complete waves to transmit pictures and sounds. The major drawback of this is that location plays an integral factor, disabling, distorting images and audio on Television in rural areas (Kombol, 2008).
Over the years, television transmission had grown from strength to strength. It moved from monochrome (black and white) to colour transmission and today we talk of Digitization. The International Telecommunication Union (ITU) a United Nations Organization body responsible for co-ordinating the use of Telecommunication among nations in its 17th plenipotentiary conference in Turkey, ratified a treaty engendering the digitization of broadcast in every member state before 2015.
In consonance with the above Treaty and with the intent to beat this deadline, the national Broadcasting Commission which is Nigeria’s broadcast regulatory body gave an ultimatum to Nigeria broadcast firms to digitalize its operations before 17 June 2012 or stand license revocation. Three years ahead of the global deadline, the date was however shifted because it is seen all over that the broadcasting industry was not fully prepared for the digitization to kick off. A new date was then issued by the Nigeria Broadcasting Commission where Mr. Yomi Bolarinwa, Director General, national broadcasting commission announced to the whole world that Nigeria will achieve the digitization of its broadcast stations by June 17 2015.

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